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OK guys, so the We Are Wimbledon Fund has been relaunched (wearewimbledonfund.com) with an All For One campaign urging fans to help boost the first team playing budget as we return to League One. We’re probably going to need all the ££ we can get. Of course, this won’t be for everyone - but if you are in a position to contribute, and would like to, then every donation could help make a real difference. The initial target is to give Johnnie and Craig £250k for the January window, and that has to be a decent player or two. Maybe even the next Ali?! Anyway, the idea is that lots of small amounts soon add up over the six months so fingers crossed we can make this happen. There will be incentives to donate along the way. Keep your eyes on social media (X, FB, Insta, Bluesky and TikTok) and the website wearewimbledonfund.com and do hit me up with any questions (well, questions I may be able to answer, please).
1st Jul 2025 09:06:34 
[195.lo.gg.ed] 
Ex www.wup.me.uk - The home of WU
There are probably close to 50K who have real name recognition of us and a favourable attitude. I doubt half would name us as "their club" but they are a potential market in some ways, a lot of them will be children so you need 'nag-power' too. I doubt you'll make large sums from them but if you don't try to pull them closer then you'll get nothing from them.
11th Jul 2025 19:40:12 
[86.lo.gg.ed] 
Ex www.wup.me.uk - The home of WU
21,000 of our 'fans' didn't go to Wembley? Seems unlikely.
11th Jul 2025 19:38:24 
[193.lo.gg.ed] 
Ex www.wup.me.uk - The home of WU
Easy, Laurence. Sell shares in each seat. With our 50,000 fans, that’s 5.5 subscribers per 9,000 seats. Each would get just over 16 minutes of Plough Lane game time.
11th Jul 2025 19:35:31 
[92.lo.gg.ed] 
We’d be as big as Wrexham
50,000 spending £400 per year? Are you a reincarnation of Richard Griffiths?
11th Jul 2025 19:28:23 
[31.lo.gg.ed] 
Ex www.wup.me.uk - The home of WU
Galty - how do you get 50,000 fans into a 9,000 capacity stadium, please?
11th Jul 2025 19:25:38 
[89.lo.gg.ed] 
We are not The Tardis
Well said KT2 - Why should Meadow's monthly donation subsidise the profitability of My Pie Man or the Pie Eaters? I am glad to see that there is a growing sense on here that the club needs to become more business like and profitable. On that note the Club possibly has around 50,000 fans (I'm defining a fan as someone who would name AFCW as their favourite football club and either attend in person or watch at least 1 match every couple of seasons on tv). That is an incredible and very loyal customer base. Now that the Club have started to look at increasing revenue and margins from beverage spend we need to look at how we can maximise the financial interaction that these 50,000 have with the club. If we could get to a point where each of these 50,000 fans on average spent just £400 per annum on home tickets, livestreaming, beverages, merchandise, competitions & prize draws etc etc we'd more than double our annual revenue which would put us on a par with Wrexham. There must be loads of ways to achieve that and I accept OI's point that they need to be low cost and relatively easy to implement - but they will be out there.
11th Jul 2025 19:18:43 
[31.lo.gg.ed] 
Ex www.wup.me.uk - The home of WU
No big deal, really. MyPie know how popular they are and are trying to use it to their advantage. If they want to continue, they’ll have to pay a bit more to us. If they don’t, they will be replaced. Ball’s in their court.
11th Jul 2025 19:04:13 
[92.lo.gg.ed] 
I’m sure a deal will be struck in the end
Well if there are people waiting for a pitch,again suggests that those in charge should of been getting the best deals ,can see why we lose so much a season.
11th Jul 2025 18:52:07 
[82.lo.gg.ed] 
Ex www.wup.me.uk - The home of WU
Major power outage in parts of Surrey. Hole in the ozone layer for tonight with so many BBQ going on straight away.
11th Jul 2025 18:48:38 
[31.lo.gg.ed] 
dave skinner
The smell of wagu and halal lemonade fills the air.
If the club's claim that there are plenty of vendors on the waiting list is true, and what I'm reading here about 'charitable' pitch rates is too, then I'm increasingly suspecting that Mypie have just had a gift wrapped golden goose (effectively subsidised by fans) taken away and so are chucking their toys, publicly on social media (douche move calculated to stir up fans?) and not for the first time. Well aware I have nothing like the facts, but if above assumptions are true then a) bravo the club and b) Mypie can do one frankly. You're not al Hamadi son.
11th Jul 2025 18:42:56 
[45.lo.gg.ed] 
Pie sellers dictating terms to clubs, most likely via their overpaid agents. Game's gone.
Sorry Hash i don’t think today is your day.
11th Jul 2025 18:40:45 
[195.lo.gg.ed] 
Ex www.wup.me.uk - The home of WU
The ticket fuck up at the start means that I no longer sit near people that I came to know at KM nor my brother and a mate. So OI learning makes no difference to me. It was so fucking basic .... left to right numbering is not the same as right to left numbering. And the club did NOTHING to fix it.
11th Jul 2025 18:10:19 
[31.lo.gg.ed] 
Ex www.wup.me.uk - The home of WU
nick - agreed, as I said "monitor, review and tweak", I hope we now have people in place who do that.
11th Jul 2025 18:05:34 
[86.lo.gg.ed] 
and know the vendors will always say that any increase makes them unprofitable!
Being charitable I suspect attractive deals were offered in order to make it a success in terms of the experience. Kicking off the fan zone with one kebab van would have felt a bit lame. No time like the present to review it and start increasing our margin.
11th Jul 2025 17:52:35 
[195.lo.gg.ed] 
Ex www.wup.me.uk - The home of WU
nick - are you allowed to say what those pitches were, or is that confidential information? It would be fascinating to see how low they actually were…
11th Jul 2025 17:48:43 
[104.lo.gg.ed] 
Ex www.wup.me.uk - The home of WU
OI it wasn’t the mistake that was the issue but the lack of action to rectify and address it over a four year period. The silly pitch prices were common knowledge, so you would have expected somebody in the club or DTB would have addressed it.
11th Jul 2025 17:38:31 
[140.lo.gg.ed] 
nick
Ex www.wup.me.uk - The home of WU
Everyone fucks up at their job sometimes, especially when starting out, which is why it is good to have mentors and eventually mentees.
11th Jul 2025 17:28:19 
[86.lo.gg.ed] 
but you also learn from fucking up
Who signed the dodgy deals? Maybe different folk for different deals.
11th Jul 2025 17:26:22 
[176.lo.gg.ed] 
Ex www.wup.me.uk - The home of WU
REPD, I suspect the bloke that went to Notts County was a bit useless!
11th Jul 2025 17:22:58 
[86.lo.gg.ed] 
although tbf, setting everything up from nothing would be a challenge
Nicander. So it'll be worth paying an extra couple of quid then
11th Jul 2025 17:18:47 
[2.lo.gg.ed] 
Ex www.wup.me.uk - The home of WU
JG - ah, yes, capitalism's holy grail - you give us money and we give you nothing.
11th Jul 2025 17:12:38 
[90.lo.gg.ed] 
nicander
Ex www.wup.me.uk - The home of WU
Makes you wonder just how many awful deals we signed at the beginning of our time back at PL
11th Jul 2025 17:12:08 
[147.lo.gg.ed] 
The ticket fiasco back then should have been a warning sign
Good to see that the club is working out that we need to make money out of everything if we are going to turn the stadium into the profit making asset that it clearly should be. The worrying thing is that there were no checks in place when the disastrous original pitch deal was done for the independent vendors. I am sure that some of you know how much the vans were paying, but if you don’t I think you would be amazed at the charity rates that were set.
11th Jul 2025 17:07:06 
[104.lo.gg.ed] 
nick
Ex www.wup.me.uk - The home of WU
I'm not sure exactly how easy the Ayn Rand Card would be (I had a long career of struggling to implement systems that salesmen/entrepreneurs told people were 'easy') but it certainly does sound like something worth investigating.
11th Jul 2025 17:04:09 
[86.lo.gg.ed] 
and as a side benefit would mean I'd never spend any money in the ground again.
And as pointed out earlier, they make the club money, because people turn up with confidence they'll get a quick high-quality meal *and then buy 1-2 beers while they're there*.
11th Jul 2025 16:56:50 
[90.lo.gg.ed] 
nicander
If they're gone and replacements aren't to the same calibre, I'll be interested to see how often I choose the club for lunch over another venue next season.